Job Description :
This section contains a synopsis of the main purpose(s) or functions(s) of the job, indicating what is done.This information will be used to develop the position posting.
This job supports the growth of the Organization’s sales goals through the development of customer-focused, strategically-positioned sales messaging, proposal messaging and/or creative design materials/presentations. The incumbent coordinates and communicates effectively with all levels of the Organization and Senior Management for the collection, analysis and documentation of information and creative concepts related to client communications (executive summaries, presentations, placemats, etc,) by consulting with Sales, performing strategic research, market analysis, and creative resources for key industry stakeholders (external clients, consultants, Partner Plans).
This section lists the major duties and responsibilities of the position.This is not an exhaustive list of all job duties/functions/attributes.Depending on Role, essential responsibilities may also include oversight and management of people and functions described below.
1.Prioritizes and manages multiple projects simultaneously and independently and provides expert guidance for the creation, development and delivery of value proposition sales collateral (including RFPs, executive summaries, presentations, placemats, etc).
2.Communicates effectively (verbal and written) with all levels of the organization to resolve problems, prioritize, multi-task and build and maintain strong relationships throughout the organization.
3.Creates and tailors product information and positioning to customize various sales strategies (via written and visual communication materials) with targeted, innovative solutions according to project timelines. Provides centralized quality review of messaging and visual information library to ensure accuracy, consistency, appropriate positioning and competitive differentiation.
4.Business and technical subject matter expert to create, develop, write and manage information/graphical resources and automation tools to be used for sales staff to respond to customer needs in a customized solution-sales driven market. (Understands product, solution and company value messages and repurpose into sales-ready content.). Interpret and understand needs of customer to create a compelling, well-articulated value proposition that aligns Highmark’s products/services with the customers’ strategy.
5.Responsible for managing and coordinating complex projects or ad hoc initiatives that can influence the division’s financial profitability and/or its reputation or relationship with internal or external customers. Coordinate and implement special projects of various sizes, initiated by internal and external contacts
6.Applies knowledge of graphic standards, brand requirements to materials, as appropriate, adhering to company policies and procedures.
7.Other duties as assigned or requested.
Education, Licenses/Certifications, and Experience (For Experience requirements please see appropriate role/level guide. If not applicable, list experience requirements below.) Describe in objective and non-comparative terms the minimum education level, previous experience, specific knowledge skills and abilities the individual must have to perform the job.
- Bachelors degree in Writing, Marketing, Journalism or related field
- 6 years of relevant Sales Messaging and/or Request for Proposal management experience in lieu of Bachelor degree
Knowledge, Skills and Abilities (This section describes additional preferred characteristics)
Excellent interpersonal skills; ability to be consultative and demonstrate a new perspective
Excellent writing, proofreading, editing skills; ability to gather information from multiple sources into coherent content Excellent presentation skills; Ability to anticipate and analyze business needs
Ability to identify and write for multiple audiences.
Knowledge of healthcare landscape, including delivery and financing
Highly organized and experienced to work on multiple projects simultaneously
Ability to work in deadline-driven environment
Strong knowledge of Word, Adobe, PowerPoint, InDesign
IV. SCOPE OF RESPONSIBILITY (People Management Responsibility)
Does this role supervise/manage other employees? No x Yes □
If yes, indicate the number of direct reports:
V. WORK ENVIRONMENT
Most company positions are performed in a normal office environment. Please use this section to describe unusual work conditions, such as exposure to high noise levels, temperature extremes, etc. If “none, “please indicate with “Not Applicable.”
Is Travel Required?
Unusual Working Conditions
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This job requires the ability to work as a team member. Additionally, this job requires the willingness and ability to report to work on a regular and timely basis and may require irregular work hours, holidays and/or weekends
As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy. Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements.
Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, national origin, sexual orientation/gender identity or any other category protected by applicable federal, state or local law. Highmark Health and its affiliates take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, national origin, sexual orientation/gender identity, protected veteran status or disability.
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